What’s In A Name?

After attending so many sessions at the Imaging USA convention, it has be come clear to us, especially since Laura is so key a part of our photographic endeavor, that the name “Jeff Phillips Photography” is an insufficient and incomplete name and that we should find something more appropriate.

Our dilemma, though, is that we are having trouble putting a label to what we do. We’re having trouble because of several things. First, we are not just “me” now, but “us”. Second, we don’t really have a specific niche, so the name has to be flexible enough to use regardless of the kind of photography we do [for example, to say “Phillips Portraits” may be incomplete if we do more, and we do]. Third, we want the name to be reflective of our style – which we haven’t defined yet. We want our name to be high-end, yet not out of reach; stylish, but not snooty; artistic, but not pretentious [well, not TOO pretentious…] and elegantly simple. We also want it to be something we can grow into. You can see how hard this is. It’s especially hard for us since we are very new to this realm.

If anyone has a suggestion, we’d be glad to hear it.

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